10 Promotional Product Facts – The marketing tool you’re missing out on. – Cheers Products
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10 Promotional Product Facts – The marketing tool you’re missing out on.

By August 26, 2020 Uncategorized
  1. 91% of consumers have at least one promotional product in their kitchen.
  2. Adding a promotional product to the media mix increases the effectiveness of other media by up to 44%.
  3. 48% of consumers would like to receive promotional products more often.
  4. 31% of U.S. consumers own a promotional bag.
  5. 6 in 10 of them keep promotional products for up to two years.
  6. Promotional products draw as many as 500% more referrals from satisfied customers than an appeal letter alone.
  7. The top five buyers of promotional products are clients in education, finance, not-for-profit, healthcare, and construction.
  8. 63% of consumers pass along the promotional products they no longer wish to keep.
  9. 69% of consumers would pick up a promotional product if they deemed it useful.
  10. The first known promotional products – commemorative buttons – trace back to 1789 when George Washington was elected president.

Source: http://www.ppai.org/inside-ppai/research/8

Parker Wolfe

Author Parker Wolfe

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